Media Advisory: Universidad Popular to Census Help Event in San Marcos to Encourage Participation

FOR PLANNING PURPOSES: Friday, September 25, 2020

MEDIA CONTACT: Arcela Nunez-Alvarez, [email protected] or 760-484-1398

[email protected] 916-214-9266


Universidad Popular to Census Help Event in San Marcos to Encourage Participation



San Marcos, CA – On Friday, September 25 from 5 p.m. to 7 p.m. in San Marcos residents can receive help filling out the Census and then enjoy some Dona Julia’s delicious tamales. Spanish language assistance will be available.


Who: Universidad Popular

What: Census Form Assistance and tamales

When: Friday, September 25 from 5 p.m. – 7 p.m.

Where: 365 Autumn Drive, San Marcos, CA 92069


Californians should not wait—the time is now. Complete your 2020 Census form today. Please go online, call or complete your paper forms to ensure you, your family and your community get your fair share of resources and representation for the next 10 years.

So far, 10.4 million California households or 68.7%, have self-responded to the Census. Across California, communities traditionally considered “hard-to-count” have responded to the 2020 Census in greater numbers than in 2010. And there are communities that have met and exceeded their final 2010 self-response rates – 41out of 58 counties and 315 out of 482 cities have done so. Today, an estimated nearly 2.5 million[1] households in the hardest-to-count tracts have self-responded.




Universidad Popular

The mission of Universidad Popular is to offer educational and civic opportunities for anyone interested in becoming more civically involved in our communities. Universidad Popular embraces a social justice framework for leadership development, promotion of human rights and political empowerment. Specifically, Universidad Popular aims at increasing the civic engagement of Latina and Latino immigrants. For more visit:

The California Complete Count – Census 2020 Office

Once each decade, the U.S. Census Bureau attempts to count every person in the United States. California leaders have invested $187.2 million toward a statewide outreach and communication campaign. For more information, please go to


DATA: To see data on response rates and hard-to-count characteristics in cities, counties, congressional and legislative districts in California, please visit: You can also visit the interactive self-response rate map at






[1] The U.S. Census Bureau releases Census 2020 percentage self-response rates by census tract. This information does not include the actual number of households that have self-responded. The California Complete Count – Census 2020 Office uses the following two data sources to calculate estimates of how many households have self-responded to the Census.

  • Census Bureau 2014-2018 American Community Survey 5-year estimates, table B25002: Estimated occupied housing units by census tract.
  • Census Bureau address counts: The aggregated number of addresses in the bureau’s Master Address File following the 2018 Local Update of Census Addresses (LUCA).



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